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Fractional CMO and Growth Marketing Services for Growing Companies

Nepean Optometric Centre

Thanks to a referral from my client EyeDocs, I received a call from Dr. Denise Roy, the co-owner of Nepean Optometric in Bells Corners. It was the Tuesday after Victoria Day in late May of 2015 and Dr. Roy was calling to ask me to meet her at the construction site of her new Optometric Centre at 2194 Robertson Road, a space that was more than double the size of her then 20+ year old practice across the street.

Challenge

Dr. Roy explained that she and her two partners had most of their expansion and fit up planned and ordered, but they still needed a new brand, window graphics for two new front entrance signs and window graphics for eight display windows. Dr. Roy told me that they were planning to move in on July 1st, – so we had just under six weeks to design and install these deliverables.


Results

Dr. Roy explained that she and her two partners had most of their expansion and fit up planned and ordered, but they still needed a new brand, window graphics for two new front entrance signs and window graphics for eight display windows. Dr. Roy told me that they were planning to move in on July 1st, – so we had just under six weeks to design and install these deliverables.


Creative Highlights


Re-Branding and Storefront Design

Before
After
Before
After

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